Posts Tagged ‘social media marketing’

With the growth in the number of Facebook members, it is definitely the right time to make Facebook marketing strategy a part of you social media marketing strategy.  It is quiet obvious that the most of your prospect or customers would now have a presence on Facebook.  This is one of the prior reasons why most businesses are thriving to have Facebook presence and engage with their customers in order to generate traffic and leads for their businesses.

Having this concept in mind, most businesses adopt Facebook marketing strategy to create their presence and engage their customers and to brand their products or services in a larger market. In order to get Facebook marketing strategy for business executed in the right direction, I have made an attempt to list below all things you must consider Facebook marketing best practices

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Bounce rate, basically, means the percentage of single page visits or the visits in which the visitor leaves your website from the landing page.  The percentage exposes the number of visitor who arrived at your website but bounced out of your site.  There are various reasons why the visitor bounces out of your site like may be he didn’t like the page, the page took long to load, maybe he found the page not really informative or he got exactly what he was looking for.

Well, whatever the reasons might be, one would always want their visitors to scroll over their site and reduce bounce rate of their site, especially on a blog where you would have excerpts on the home page. A high bounce rate means less visitors and low conversions.

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Twitter is the perfect platform to keep you updated with the latest happenings in your industry, market or domain.  You would be able to trace what people are talking about, the buzz of the industry, trends, and insights to build your business.  Twitter helps you to stay connected with the world in real-time.

Twitter has more beneficial to business over FaceBook, LinkedIn, blogs and other social networking sites. One of the reasons Twitter is so popular is due to its flexibility to support many other existing technologies and business strategies.  The benefits of using twitter for business listed below would be leveraged by most of the businesses that are active on the social media platforms.  Twitter would give you a priceless way to share your content and get connected with the world.

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Social Media Marketing is becoming more an important tool that all companies can use to promote their business and, if implemented with traditional marketing, it contributes to the success and growth of your business. In order to succeed in social media and to attain business benefit from it, it is very necessary to have a social media marketing strategy in place.

Most strategies within the organization are same since they have the same objective and the goals; but social media marketing is a new concept of marketing that requires a better strategic planning to succeed as compared to the traditional marketing.

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Marketing is an important component for the success of business. Over the years, there have been various methods of marketing that have evolved in the corporate world.  Most businesses look forward for cost-effective marketing strategies to gain high ROIs. Besides the traditional marketing methods, the world has moved over to the online marketing methods, since it is cost-effective and helps you brand your name. Social media marketing is an integral part of online marketing that can benefit the business in various ways if used in right sense.

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